Know where to play next, powered by live demand signals.
AndR turns audience momentum into touring decisions, so your team can book the right cities, size venues with confidence, and measure the real impact of every show.
- Spot rising demand by region, and uncover under-toured markets
- Plan tours as initiatives, connect shows to releases and comms
- Track impact over time, prove what live does to growth
Touring should follow demand, not guesswork.
Live Intelligence turns audience signals into clear touring moves, helping teams decide where to play, when to expand, and how live activity drives long-term growth.
Understand where demand is building
See which cities are gaining momentum, which regions are underserved, and where your audience is quietly growing. Stop relying on instinct alone. Start planning shows where demand is already forming.
Turn tours into strategic initiatives
Plan tours as part of your broader career strategy. Connect shows to releases, campaigns, and key moments, so every stop supports a bigger story and builds long-term momentum.
Measure the real impact of playing live
Track how shows influence follower growth, audience expansion, and overall momentum over time. Understand which markets respond, where growth compounds, and what touring actually changes.
How Live Intelligence works.
AndR turns audience signals into decisions, then tracks what touring actually changes. This is how smarter runs come together.
Turn demand into a clear suggested run.
AndR connects rising markets, stable bases, and proximity to propose realistic touring paths. Not just where demand exists, but how cities should connect into a run.
- Sequence cities by momentum and distance
- Balance growth markets with strong bases
- Reduce risk before routing conversations start
Right-size venues with confidence.
AndR translates audience momentum into practical venue ranges per city. So you avoid overbooking, build scarcity, and scale at the right moment as demand grows.
- Capacity ranges based on audience strength
- Scale gradually across markets
- Reduce risk before booking conversations start
See what touring actually changes.
AndR connects shows to follower growth, audience expansion, and momentum over time. So every run becomes a learning loop that makes the next one smarter.
- Track follower lift after shows
- Compare pre vs post momentum
- Learn which markets compound growth
Turn tours into strategic initiatives.
Plan tours inside the same system that tracks releases, audience growth, and momentum. Every show becomes part of a broader plan, not a standalone event.
- Connect shows to releases and campaigns
- See touring alongside audience and song data
- Build momentum across cycles, not just moments
Live is no longer guesswork.
For years, live decisions were shaped by instinct, availability, and fragmented data. Now audience signals reveal where demand is forming long before a tour is announced.
Live Intelligence brings that clarity into one system, helping teams expand into the right cities, scale at the right moment, and understand what touring actually contributes to long-term growth.
This is not just about planning shows. It’s about turning live into a measurable driver of audience expansion.